TGL

- '24

TGL_Rickie_Style_sh160_v04-copy2

 

Introducing TGL! A new three-vs-three golf league featuring six teams composed of top PGA Tour players, coming in 2025.

We partnered with our BFFs Hornet to produce the first ever promotional pieces for this refreshing new golf league.

From early concepts and storytelling, to design and comp, we developed 10 second teasers and a full 60 second educactional piece, starring Ricky Fowler.

This was a great canvas to test some animation and design ideas we've been exploring for scenarios like this - a character-driven explainer focusing on motion design with a complementary touch of 2D cel animation.

TGL_rickie_art_character_V05
TGL_Rickie_sh170_styleframe_v06
TGL_Rickie_sh180_styleframe_v06
TGL_Rickie_Style_sh160_v04-copy
TGL_Rickie_Style_sh80_v03-copy
TGL_SC_SH13_styleframe_V03
tgl_rickie_sh203_styleframe_v01
TGL_rickie_S110-S130_styleframe_V5
TGL_RICKIE_SH09_styleframe_v01
TGL_rickie_art_character_V01
TGL_rickie_art_character_V02
TGL_ITP_StyleframeSH20_V05
TGL_SC_SH11_styleframe_V01
TGL_rickie_art_character_V03
TGL_ITP_StyleframeSH11_V07
TGL_ITP_StyleframeSH21_V01

Credits

Produced by Hornet
Directed by Clubcamping
Agency: HAROLDLOUIS
Client: TGL

2024

© 2022